HP responds to Greenpeace penalty point
Over on Greenmonk HP has responded to us giving them a penalty point in the latest Guide to Greener Electronics for backtracking on their commitment to remove toxic PVC and BFRs. It's an interesting post from a consultant who works with both HP and Dell on sustainability. I've posted a response there, seemingly HP PR department still thinks they are leaders on toxics phase out.
Lets just say we see HP far from a leadership position. On Greenmonks partner site, RedMonk there some musings on corporate commitments/goals and how companies can or should be held accountable:
The danger is that if we slam companies too hard for making sustainability commitments they don’t manage to keep then they might avoid putting forward audacious goals at all. The danger is that environmental reporting goes the way of financial reporting - which is all about managing analyst expectations rather than truly reflecting the state of the business. Be conservative about the numbers so you can beat them- that’s the GE Way. But massaging figures to look good has a rather more unpleasant corollary- fraud.We’re already effectively defrauding the planet by not accounting for environmental damage and degradation on our balance sheets. If environmentalism is reduced to a PR-driven quarter over quarter “continuous improvement” then we’re really screwed. Of course we should hold public statements by companies and governments up to scrutiny, but we should rate organisations on what they do than rather than on what they say.
I'd say if we don't hold companies publicly accountable for meeting goals that their competitors have met then companies can fail to deliver the corporate priority required to meet environmental targets. The right level of 'carrot and stick' is crucial in any corporate campaign.
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Comments
Hp will only talk and sell notebooks and make us fools dats wat they are best for had they beeen too considerd for us they wouldnt have had made those led notebooks in the first place
Posted by: morfeus123 | June 10, 2009 3:25 AM