Visit EfficienCity: a clean, green climate-friendly town
If a picture speaks a thousand words, a multimedia-packed, animation-filled interactive town must speak a million. Which is why on the Greenpeace UK website we've launched EfficienCity (like Sim City, but greener) to explain exactly what decentralised energy is and how it works in practice (which can otherwise be a wordy business).
If you believe our government, you'd think we need nuclear power and coal to stop climate change, but come and pay a visit to EfficienCity, which shows how pioneering, real world communities around the UK are using decentralised energy. As a result, they're enjoying lower greenhouse gas emissions, a more secure energy supply, cheaper electricity and heating bills and a whole new attitude towards energy.
We've been working with the incredible team at Biro Creative to build the town and we're pretty chuffed with the result. It's full of video case studies, animations and slideshows that explain exactly how a genuinely clean and efficient energy system works - from wave and tidal power to micro-hydro and anaerobic digestion.
And, most importantly, UK residents can find out how to make their own town climate friendly.
Anyway, enough of the words - just go and visit EfficienCity to discover a cleaner, greener energy future. Enjoy.
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Comments
I love Biro's tagline, "Make Change Irresistable." It's cute but when you think about it it's also a critical need designers have. When the world's health depends on it, things MUST be irresistable for consumers to buy into them; at least that's what I hear all the time, since I work at a design college ( Art Center). People have to take green design seriously, and not just from a design perspective, but from a geopolitical perspective, an architectural perspective, and a business perspective to name only a few. So many thing affect sustainable cities. It's great to see that the UK is leading the way, but I think other places will catch on soon. Take Barcelona, it's creating new shared bike systems all over the city. Art Center is holding a really cool event there in March called the Global Dialogues, that is bringing really radical and innovative thinkers together to work thorugh all of these issues, climate change, design, etc. It's partneering with ESADE, the business school there to hopefully find some original solutions like the ones working in EfficienCity. I think you'd be really into it. The Event has a blog that just started as well. You might be interested in it: http://blog.globaldialogues.eu/
Posted by: Sarah | February 9, 2008 1:13 AM
super.......................
Posted by: droulaki | February 10, 2008 9:26 PM
the cutest city. I love it !
Posted by: Steven | February 13, 2008 12:06 AM
Wow, EfficienCity has to be the most interactive and hopefully influential social medium I've ever seen. Why did anyone think of this sooner? Brilliant.
Posted by: Sarajane | February 18, 2008 1:16 AM